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Digitally Transforming Business of PVR with CX Management

Overview

The reception report refers to PVR, our client is among the leading and most preferred retail entertainment companies in India. It was an entity that called for a digital transformation strategy with the overall objective of right-sizing its profile across the metro cities. This paper argues that PVR requires external pressure to trigger a change towards redesigning the clients’ digital experience. Thus, we collaborated with DevOps Experts India to develop a customized platform to gain more users and implement effective strategies. 

Overview Image
Industry

Food & Beverages

Services

Mobile Apps

1

Planning a Project

With the customer, our team held brainstorming meetings and talks to start the project. This required establishing a development plan, specifying features, and establishing project goals. 

2

Design and Prototype

Our team creates user-friendly mobile app interfaces by utilizing design principles. We made sure the app’s design matched the tastes of our client’s target market by using iterative prototyping. 

3

Development

The team deployed for the project is highly innovative and has the capacity to house cutting-edge technologies and robust frameworks. Major highlights are secure payment gateways and smooth communication channels between the stakeholders. 

4

Deployment

Once the app is ready, we assist the client in getting their platform up and running on various marketplaces. A thorough marketing plan is developed with the objective of increasing visibility and subsequently attracting users across the country. 

The Problem

PVR felt the need to redesign the state-of-the-art cinema exhibition experience for its users. Lacking a strong platform to base most of their functions, they could not handle large volumes of traffic at any one time. Besides, apart from that users were facing troubles during ticket booking, and accessing promotion offers from mobile platforms. 

Our Role

  • Conceptualization
  • Design
  • Development
  • Deployment

Project Challenges

1. Designing issue

PVR felt the need to redesign the cinema exhibition experience for its users. They were facing design issues in their application. Our team identified the exact roadblock and decided upon what solutions needed to be offered .

2. Functionality

Lacking a strong platform to base most of their functions, they could not handle large volumes of traffic at any one time. Besides, apart from that users were facing troubles during ticket booking, and accessing promotion offers from mobile platforms. 

Results

Our senior developers incorporated Java technology to redesign the current mobile and web applications for PVR. First of all, we tried to identify problems and solve them instantly with the help of a new-generation technology set. 

Their business dynamics are dissected into workable information by us, and that was beneficial in the design of the solution where required. industry with a custom food delivery app that revolutionized the ordering and delivery experience. 

Market Penetration

DevOps Experts India’s strategic business transformation services provided value addition by creating an enhanced portfolio for PVR and retaining new clients.  

Enhanced Customer Experience

By the end, it was a testament to our decades of intellectual capital and facet experience to protect PVR’s new business identity. Moreover, an effective, integrated platform for movie viewers and theatre owners was launched, as well. People made it visibly transparent by the purchase of tickets within a few months online. 

Operational Efficiency

The conversion rates increased on both platforms as well. They also made the bookings easier for the theater owners too. 

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Official Info

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